Gary Edgar – Principal

Gary has spent almost 15 years in marketing and communications, with the vast majority dedicated to digital strategies and tactics. Over the past 10 years his concentration has been agency focused, working with High Road Communications and APEX PR. Most recently in his role as Managing Director, Gary helped build ruckus digital into an award winning digital content agency.

In his career, he’s worked with a number of the biggest brands in the world including American Express, Johnson & Johnson, Walmart, Nike and SAB Miller, building digital and social media strategies and programs encompassing paid, owned and earned spaces.

While a true jack-of-all-trades in the digital arena, his passion and expertise revolve around the creation of compelling, emotional content and nurturing online communities into highly engaged brand advocates. He’s a regular blogger, podcaster and speaker.